Kohler Introduces New Wellness Brand, Sprig

The brand features a first-of-its-kind shower experience and unique self-care products that enhance daily routines

KOHLER, Wisconsin, USA – January 4, 2023 – Kohler Co. is proud to introduce Sprig, a new wellness brand that elevates daily routines into premium self-care rituals. With countless breakthroughs in plumbing and a history of creating award-winning spa destinations, Kohler has used water to create transformative experiences for generations. Sprig is the natural progression and evolution of that collective expertise. Built on the belief that being short on time doesn't mean one has to be short on experience, Sprig expands everyday moments by transforming standard routines into amplified wellness rituals. The shower (and the bathroom more generally) is a place where consumers go to relax, reset, and recharge, and Sprig makes the most of those small and medium pockets of personal time.

Sprig’s product portfolio was designed to create at-home spa experiences and includes innovative shower infusion systems (with shower infusion pods), premium bath bombs, and versatile body and linen mists. The shower infusion pods feature sought-after skincare ingredients including hyaluronic acid and sodium PCA, and the bath bombs feature self-care staples including shea butter, coconut oil, and kaolin clay.

All Sprig products use clean, natural, premium ingredients and are thoughtfully formulated to be free of any proven or suspected toxins. Each Sprig blend is free from parabens, phthalates, mineral oils, sulfates SLS and SLES, and formaldehyde, and no Sprig product is subject to animal testing. Sprig pods are available in sample-size trial packs and multi-use formats, made from 94% post-consumer recycled material, and are designed to be recycled again. Sprig partnered with experts to develop their infusion pods, bath bombs, and mists, and each format is offered in six initial blend experiences that form the Essentials Collection:

• Breathe: Eucalyptus and Mint to revive and refresh
• Focus: Clary Sage and Patchouli to awaken and empower
• Recharge: Bergamot and Lemongrass to energize and invigorate
• Shield: Tea Tree and Rosemary to purify and cleanse
• Relax: Chamomile and Green Tea to calm and soothe
• Sleep: Lavender and Vanilla to create a serene environment

How it Works
Sprig’s products are easy to adopt: the shower infusion systems install on existing plumbing in minutes for simple and seamless integration. The patented technology of the device infuses the water stream with a scented blend from the selected Sprig pod, enhancing the shower experience with mood-matching aromas and premium skincare ingredients.

Where to Purchase
Sprig’s shower infusion systems and infusion pods are now available for pre-sale at StepintoSprig.com, shipping Spring 2023. The shower infusion systems come in two finishes, matte black and white with chrome, with pricing starting at $139. The recyclable shower infusion pods are sold in two formats: trial packs of six sample-size pods for $21 and individual multi-use pods for $24. The premium bath bombs, starting at $10, and versatile body and linen mists, starting at $9, are now available for sale and feature the same signature blends from the Essentials Collection.

At the end of the day (or the start of it), Sprig takes existing routines and expands those daily moments into self-care rituals, creating paths for consumers to infuse their moods with something new. Learn more at StepintoSprig.com.

About Sprig
Sprig is a clean and natural wellness brand, transforming daily routines into wellbeing rituals. With innovative shower infusion systems, bath bombs, and body & linen mists, Sprig supercharges the power of water with natural botanicals and premium skincare ingredients to create self-care experiences that are anything but ordinary. As a brand, Sprig aims to make the most of consumers’ time by elevating and enhancing existing routines and practices. Learn more at StepintoSprig.com.

About Kohler Co.
Founded in 1873 and headquartered in Kohler, Wisconsin, Kohler Co. is one of America’s oldest and largest privately held companies comprised of more than 40,000 associates. With more than 50 manufacturing locations worldwide, Kohler is a global leader in the design, innovation, and manufacture of kitchen and bath products; luxury cabinetry, tile, and lighting; engines, generators, and clean energy solutions; and owner/operator of two five-star hospitality and golf resort destinations in Kohler, Wisconsin, and St. Andrews, Scotland. Kohler’s Whistling Straits golf course recently hosted the 43rd Ryder Cup. The company also develops solutions to address pressing issues, such as clean water and sanitation, for underserved communities around the world to enhance the quality of life for current and future generations. For more details, please visit kohlercompany.com. 

Media Contact
Jillian Rosone
Kohler Public Relations
[email protected]
551-225-7315