Yankee Candle® Brings the Magic of Santa Into Homes This Holiday Season

Leading Candle Manufacturer Provides Look into Santa’s Home Office Through Virtual Santa Cam

SOUTH DEERFIELD, MASS. (Dec. 8, 2020) – With many families unable to get their traditional photo on Santa’s lap this season, Yankee Candle®keeping the magic alive by bringing Santa Claus to households around the world through the Official Santa Cam. This one-of-a-kind, virtual experience opens the doors to Saint Nick’s life at the North Pole, giving families everywhere a sneak peek into his magical workshop from the comfort and safety of their homes. As of yesterday, at 4 p.m. ET, children and parents can log onto www.TheOfficialSantaCam.com and watch as Santa builds toys, reads their letters and shares the seasonal joy until his frosty flight on Christmas Eve.

Yankee Candle, a brand for all special moments, has sent a magical candle to their close friend, Santa Claus. This magical candle has a special power the world has never seen – it can connect everyone around the world to Santa Claus’ private office! One may even say that when lit, the candle has the power to make everyone believe in the magic of the holidays!

Let @TheYankeeCandle help you bring the magic of Santa home this holiday season Tweet

“In a year that is in need of some extra Christmas cheer, we wanted to find a way to bring holiday magic to homes everywhere,” said Anna Whitton, VP of Marketing. “Our Santa Cam offers families a magical way to interact with Santa Claus so they can continue to celebrate their special traditions. Hopefully, this sneak peek into Santa’s life at the North Pole will provide a sense of familiarity and comfort this holiday season.”

Access to Santa’s virtual office will be available this holiday season, around the clock, from now through Dec. 24, when Mr. Claus heads out for his big night. Throughout the month of December, families will have the opportunity to peek into Santa’s home office and watch his routine as he builds and wraps toys, reads the North Pole News, makes video calls to families and enjoys time with Mrs. Claus.

Also available, Yankee Candle is offering a series of virtual backgrounds for those celebrating the holidays with video chats this year. Families can access Santa’s workshop backgrounds on yankeecandle.com/inspiration beginning on Dec. 9.

To learn more about the Official Santa Cam, visit www.TheOfficialSantaCam.com, or follow along on social with #OfficialSantaCam. You can also check out Yankee Candle on social: Instagram (@YankeeCandle) and Facebook (facebook.com/YankeeCandle).

About The Yankee Candle Company, Inc.
Yankee Candle® is an American brand with a unique 50-year history of creating evocative, mood-setting and long-lasting fragrance for the home. The company offers a wide range of distinctive products, from the brand's iconic candles to home & car air fresheners, gifts and more. The Yankee Candle Company, Inc., is a wholly owned subsidiary of Newell Brands, Inc. and is sold through mass and specialty retailers, online and in Yankee Candle® retail stores. Outside of North America, the Company sells its products primarily through its subsidiary, Yankee Candle Company (Europe), Ltd., which has an international wholesale customer network.

About Newell Brands
Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Paper Mate®, Sharpie®, Dymo®, EXPO®, Parker®, Elmer’s®, Coleman®, Marmot®, Oster®, Sunbeam®, FoodSaver®, Mr. Coffee®, Rubbermaid Commercial Products®, Graco®, Baby Jogger®, NUK®, Calphalon®, Rubbermaid®, Contigo®, First Alert®, Mapa®, Spontex® and Yankee Candle®. Newell Brands is committed to enhancing the lives of consumers around the world with planet friendly, innovative and attractive products that create moments of joy and provide peace of mind.

CONTACT:
Joanna Manning
[email protected]