Introducing the Xenith Shadow, Football’s Most Advanced Helmet
New Design Combines Next-Generation Technology and Superior Performance
DETROIT, Mich., December 17, 2018 – Xenith, LLC (“Xenith”) announced today the launch of the Xenith Shadow, the game’s most advanced football helmet. Xenith Shadow offers athletes the protection, fit, feel and comfort to be the most confident on the field at an approachable price point.
Rigorously engineered and tested for the athlete, the Xenith Shadow is an evolution of the company’s current patented helmet technology. Its streamlined design improves fit and protection while increasing comfort and minimizing distractions. Combining an enhanced shock arrangement with an industry-first, novel polymer shell, it absorbs energy and protects the athlete from a variety of impacts on the field.
Thoughtfully designed to provide balanced weight distribution, the Xenith Shadow feels light and responsive, allowing for quickness and speed on the field, and still ensuring a stable fit.
“We designed the Xenith Shadow for the athlete from the ground up,” said Ryan Sullivan, Chief Executive Officer, Xenith. “We listened to thousands of players and coaches to learn what they want and need in a helmet, and then created the most advanced helmet in the game at an accessible price.”
The Xenith design team analyzed hundreds of hours of on-field, in-game feedback sessions about helmet performance and combined the findings with lab data, computer simulations and materials science to create the Xenith Shadow’s innovative design. The result: a helmet made for tough, game-time situations.
Fit and comfort were chief design considerations, as with all Xenith products. The Xenith Shadow’s sleek aesthetic, paired with its responsive technology, allows the athlete to play at their best.
“We believe the most successful designs solve for both the athlete’s functional and emotional needs by providing them with a superior level of protection and performance,” said Grant C. Goulet, PhD, Vice President of Product Innovation, Xenith. “The Xenith Shadow helps instill a deep sense of confidence that allows the athlete to perform at their highest level.”
Protection never takes a backseat. Xenith is the recognized leader in helmet technology and exclusively produces Five-Star helmets under the widely accepted Virginia Tech rating system, and all Xenith helmets score in the Top-Performing Group of the NFL Helmet Laboratory Testing Performance Results. Hundreds of thousands of athletes, at all levels – including youth, high school, college and the NFL – already trust Xenith helmets to keep them protected and confident on the field.
The Xenith Shadow will see its first in-game action during the Pro Football Hall of Fame World Bowl Presented by Xenith from Azul Stadium in Mexico City, scheduled to air on CBS Sports Network Thursday, December 27, at 7 p.m. ET.
Xenith announces the launch of the Xenith Shadow. Across all dimensions – fit, feel, comfort, protection and price – the Xenith Shadow is the most advanced helmet in the game. Tweet
Xenith is in active dialogue with NFL clubs and major collegiate programs to add Xenith Shadow helmets for the 2019 season. The Xenith Shadow will carry a retail price of $479 with team pricing options offered. Xenith Shadow will be available in late Spring 2019.
To access more high-resolution photos, videos and fact sheets about the Xenith Shadow, click here.
ABOUT XENITH
Xenith, founded in 2006, has been on a mission to improve football through protective gear designed, first and foremost, for athletes. Xenith’s focus starts on the field, engaging with players, coaches and equipment managers. They take that feedback to their in-house design team, who uses it to create gear that transcends protection alone – designing for fit, feel, comfort, style and protection. In addition to its lineup of top-rated helmets, Xenith produces a premium line of shoulder pads and other accessories for the football athlete. Xenith continues to innovate and discover new opportunities to enable the athlete’s pursuit.
For more information, please visit xenith.com/shadow and engage with us on Instagram, Twitter and Facebook.
Media Contacts:
Bob Szafranski
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+1-312-240-2687
Sam West
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+1-586-747-5100