Bic Launches New Star Wars™ Writing Instrument Range
Bic Launches New Star Wars™ Writing Instrument Range
Shelton, Conn., (September 26th, 2017) - BIC is launching a new Star Wars™ range of writing products featuring the famous characters from the Star Wars™ saga.
BIC has been producing quality stationery products at an affordable price for over 60 years, for everyone, everywhere. BIC has been a trustworthy companion to generations who still remember and use their favorite – and now iconic - stationery items!
The famous Star Wars™ saga was born in 1977 and has become a worldwide cross-generation phenomenon, gathering millions of fans and Jedi trainees ever since. A long time ago, in a galaxy far, far away, advocates of the light side fought against dark side partisans, to preserve a balance in the universe…
Two beautiful and timeless success stories join together for the enjoyment of kids, teenagers & adults who can rediscover their favorite and iconic BIC® Stationery Products.
Whether a fan of the saga or simply looking to add a little fantasy to your daily life, there surely is a BIC® Star Wars™ product waiting for you… the only thing left to do is choose your preferred Star Wars™ pattern and decide which side of the Force you're on!
BIC® Star Wars™ range is available in stores:
- BIC® Ball Pen
- BIC® 4-ColorTM/MC ball pen
- BIC® Mechanical Pencil
- BIC® Briteliner® Grip Highlighter
- BIC® MarkingTM/MC Permanent Marker
About BIC
BIC is a world leader in stationery, lighters, shavers and promotional products. For more than 60 years, BIC has honored the tradition of providing high-quality, affordable products to consumers everywhere. Through this unwavering dedication, BIC has become one of the most recognized brands in the world. BIC products are sold in more than 160 countries around the world. In 2016, BIC recorded Net Sales of 2,025.8 million euros. The Company is listed on “Euronext Paris”.
BIC Press Contact
Jill Johnson
[email protected]
203-783-2051
STAR WARS and related properties are trademarks and/or copyrights, in the United States and other countries, of Lucasfilm Ltd. and/or its affiliates. © & TM Lucasfilm Ltd.