Danica Patrick All Smiles as Aspen Dental Management, Inc. Extends Partnership, Doubles Commitment
Aspen Dental Management, Inc., and Stewart-Haas Racing Announce Multiyear Extension To Drive Awareness About the Importance of Oral Health
PR Newswire, JOLIET, Ill. (Sept. 18, 2015)
In an agreement announced today at Chicagoland Speedway, Aspen Dental Management, Inc. (ADMI) has extended its partnership with Danica Patrick and Stewart Haas Racing (SHR), doubling the number of races in which Aspen Dental serves as primary sponsor. The deal means that Patrick will be behind the wheel of the blue-and-white No. 10 Aspen Dental Chevrolet SS for four races annually beginning with the 2016 NASCAR Sprint Cup Series season, with associate sponsorship status for Patrick in all other Sprint Cup races.
.@AspenDental extends partnership, doubles commitment w/ @StewartHaasRcng and @DanicaPatrick Tweet
“Working with Aspen Dental dentists has been a real pleasure,” Patrick said. “I love partnering with organizations that care about people, and teaming up with an organization that has such an important mission – breaking down barriers and helping patients get the dental care they need – is very rewarding. Aspen Dental dentists raise awareness about the importance of oral health every day, and I look forward to shining a spotlight on the great work they do.”
Aspen Dental practices are one of the largest and fastest-growing networks of independent dental care providers in the United States, with more than 500 locations across 32 states. In the past two years, Patrick has served as an ambassador for Aspen Dental practices across a multitude of channels, from launching Aspen Dental’s Healthy Mouth Movement, a community-giving initiative to deliver free dental care and oral health education to people in need, to appearing in A Taste of the Future, a hidden camera video designed to raise awareness about the long-term consequences of delaying dental care.
“We are proud to have built such a strong, long-term partnership with Danica and Stewart-Haas Racing,” said Bob Fontana, CEO of Aspen Dental Management, Inc. “Not only has Danica helped us amplify the conversation about oral health through her appearances around the country on behalf of the Healthy Mouth Movement and with the millions of people who viewed A Taste of the Future, but she’s also inspired team members from Aspen Dental practices at events like the Women’s Leadership Experience.”
Aspen Dental has found great success in leveraging its initiatives in NASCAR, the No. 1 form of motorsports in the United States. The 2015 season marks Aspen Dental’s sixth year as a sponsor in NASCAR and its fourth with SHR.
“Danica is an excellent ambassador for Aspen Dental practices and this renewed partnership is a testament to all of the hard work everyone puts in to making this sponsorship successful,” said Tony Stewart, who co-owns SHR with Haas Automation founder Gene Haas.
Patrick’s No. 10 Chevrolet will feature Aspen Dental branding this weekend at Chicagoland Speedway. The design of her Aspen Dental Chevrolet carries special significance, as it is augmented by the names of more than 2,200 veterans being honored by their family and friends via a social media campaign earlier this year. Throughout 2015, Aspen Dental practices have been helping veterans get their smiles back on track through the Healthy Mouth Movement, providing more than $2 million in free dental care to thousands of veterans. In total, the Healthy Mouth Movement has delivered more than $3 million in free dental care since it was launched in 2014.
About Aspen Dental Practices:
Dentists and staff at Aspen Dental practices believe everyone has the right to quality, affordable oral health care. As one of the largest and fastest-growing networks of independent dental care providers in the U.S., local Aspen Dental practices – over 500 of them across 32 states – offer patients a safe, welcoming and judgment-free environment to address their dental challenges. Every Aspen Dental-branded practice offers a full range of dental and denture services – including comprehensive exams, cleanings, extractions, fillings, periodontal treatment, whitening, oral surgery, crown and bridge work – allowing patients to have the peace of mind that they are taken care of and protected, so they can focus on getting the healthy mouth they deserve. In 2014, Aspen Dental-branded practices recorded more than 3.4 million patient visits and welcomed nearly 750,000 new patients.
Aspen Dental practices are supported by Aspen Dental Management, Inc. (ADMI), a dental support organization that provides non-clinical business services to licensed, independent dentists.
To learn more about Aspen Dental practices and services, preview the Aspen Dental patient experience, get answers to general treatment questions, find a location, and schedule appointments, visit www.aspendental.com. To learn more about careers at ADMI and Aspen Dental practices, visit http://aspendentaljobs.com.
About Stewart-Haas Racing:
Stewart-Haas Racing is the title-winning NASCAR Sprint Cup Series team co-owned by three-time Sprint Cup champion Tony Stewart and Gene Haas, founder of Haas Automation – the largest CNC machine tool builder in North America. The team fields four entries in the elite Sprint Cup Series – the No. 14 Bass Pro Shops⁄Mobil 1 Chevrolet for Stewart, the No. 10 GoDaddy Chevrolet for Danica Patrick, the No. 4 Budweiser⁄Jimmy John’s Chevrolet for Kevin Harvick and the No. 41 Haas Automation Chevrolet for Kurt Busch. Based in Kannapolis, North Carolina, Stewart-Haas Racing operates out of a 200,000-square-foot facility with approximately 280 employees. For more information, please visit us on the Web at www.StewartHaasRacing.com, on Facebook at www.Facebook.com/StewartHaasRacing, on Twitter @StewartHaasRcng and on Instagram @StewartHaasRacing.
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Contacts
Mike Arning
True Speed Communication on behalf of Stewart-Haas Racing
(704) 875-3388, ext. 802
[email protected]
www.TrueSpeedCommunication.com
Online Media Kit Available at www.TrueSpeedMedia.com
Jane Mazur
Aspen Dental Management, Inc.
(315) 454-6000, ext. 1211
[email protected]
www.AspenDental.com