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FERGIE LAUNCHES OUTSPOKEN FRESH FRAGRANCE WITH AVON
Enter the Outspoken Fresh Sweepstakes for an Exclusive Chance to Win One of Twenty–Five Bottles Signed by Fergie
PR Newswire, New York, NY, March 19, 2015Multiplatinum singer Fergie continues her partnership with Avon with the launch of Outspoken Fresh, a new fragrance for women. Outspoken Fresh captures the exhilarating rush of the stage through bold and intoxicating notes and is the latest in Fergie’s Outspoken franchise with Avon, one of the most popular fragrance lines in the brand’s history.
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To celebrate the launch, Avon is hosting an exclusive product sweepstakes. Fans can enter to win one of 100 bottles of new Outspoken Fresh by Fergie, with the chance to receive one of 25 exclusive bottles signed by Fergie by inviting friends to enter. Enter the sweepstakes now by visiting: http://avon4.me/18ovLdT.
Enter for a chance to win Avon #OutspokenFresh by @Fergie http://avon4.me/18ovLdT NoPurNecUS/DC18+ Tweet
Whether she’s on screen, on stage or in the studio, artist and icon Fergie is renowned for her energizing, exciting performances, and Outspoken Fresh is as original and awe-inspiring as the vibrant woman behind it. “I wanted to capture the excitement I feel every time I step on the stage or perform for a crowd,” says Fergie. “Outspoken Fresh is a bolder, more vibrant fragrance that makes you feel more alive. It’s about living with a fearless confidence and always putting a fresh, colorful twist on life.”
Lively and enthusiastic, the scent hits all the right notes with its blend of bright fruits and lush florals.
- Top Notes: The fragrance opens with a blend of bergamot, grapefruit, blood orange and mandarin for an exhilarating rush.
- Heart: The heart reveals delicate jasmine intertwined with vibrant black currant flowers and velvety magnolia.
- Dry Down: The fragrance finishes with creamy sandalwood for an addictive, lasting scent.
With its refreshing scent, the fragrance captures the creative spirit of the legendary singer, and brings the excitement of her performances to women everywhere. “Working with Fergie to create this new scent has been such an inspirational experience,” says Meg Lerner, Avon Vice President, North America Product Marketing. “She brings such passion and originality to the creative process, and we’re delighted to continue our partnership with her.” Outspoken Fresh by Fergie is now available for purchase through Avon Representatives and at Avon.com.
About Avon
Avon is the company that for more than 125 years has stood for beauty, innovation, optimism and, above all, for women. With nearly $9 billion in annual revenue, Avon products are sold through 6 million active independent Avon Sales Representatives worldwide. Avon products include color cosmetics, skincare, fragrance, and fashion and home, featuring such well-recognized brand names as Avon Color, ANEW, Avon Care, Skin-So-Soft, and Advance Techniques. Learn more about Avon and its products at www.avoncompany.com.
About Fergie
As a singer, songwriter, actress, designer, mother, entrepreneur and philanthropist, Fergie has done it all. No matter what she puts her creative energy into, she brings a fresh, exciting perspective time after time. First bursting onto the music scene in 1996 with the popular girl group Wild Orchid, Fergie made headlines around the world as the vocalist for international sensation The Black Eyed Peas. Her solo career has been equally impressive, with her first album spawning six top hits and earning her a Grammy nomination. Whether she’s bringing down the house with a powerful, inspiring performance or walking the red carpet in her signature bold style, Fergie is constantly reinventing herself, and always has a fresh look on life.
About the Sweepstakes
The sweepstakes runs through April 5, 2015. NO PURCHASE NECESSARY TO ENTER OR WIN. Open to legal residents of the U.S. and D.C. ages 18 and over. Sweepstakes ends on April 5, 2015 at 11:59 p.m. Eastern Time. Void where prohibited. Sponsor: Avon Products, Inc. More details on the Sweepstakes and Official Rules are available by visiting: http://avon4.me/18ovLdT.
Contact
Elizabeth Bergman
Avon Products, Inc.
212.282.8197
Lauren Donner
Tractenberg & Co.
212.929.7979