Post Foods, LLC Announces NEW Post® Shredded Wheat Crunch Cereal

Bringing Whole Grain Goodness and a Big Crunch to Your Morning Routine

PARSIPPANY, N.J. (January 13, 2015) / PR Newswire / — Post Foods has announced the launch of New Post Shredded Wheat Crunch cereal, bringing the goodness of whole grain to the breakfast table, with something new for consumers to bite into. New Post Shredded Wheat Crunch combines 100 percent natural whole grain wheat with crunchy granola clusters for a delicious, heart healthy1, and satisfying start to the morning.
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“New Post Shredded Wheat Crunch still provides breakfast lovers with what they know and enjoy about classic Post Shredded Wheat cereals – a delicious and healthy option to start their morning,” said Mark Izzo, ‎Vice President of Research, Development and Innovations at Post Foods. “This new variety offers the goodness of whole grain in every serving with crunchy granola clusters for a delicious and heart healthy satisfaction in your cereal bowl.”

New Post Shredded Wheat Crunch is made with bite sized 100 percent natural whole grain wheat with sweet granola clusters. Packed with whole grain goodness, each one cup serving contains 43g of Whole Grain per serving2 and also provides an excellent source of fiber (5g). Better yet, Post Shredded Wheat Crunch has 0g Trans Fat, 0g Saturated Fat, and 0mg Cholesterol per serving.

For more information, please visit www.postshreddedwheat.com and www.facebook.com/PostShreddedWheat.

About Post Foods, LLC
Post has enriched the lives of consumers, bringing quality foods to the breakfast table since the company’s founding in 1895. Post’s portfolio of brands includes diverse offerings to meet the taste and nutritional needs of all families, including such favorites as Honey Bunches of Oats®, Pebbles™, Great Grains®, Post® Shredded Wheat, Post® Raisin Bran, Grape-Nuts®, Honeycomb® and Post Goodness™-To-Go. Post is dedicated to nourishing goodness, providing consumers with a variety of breakfast choices to meet their nutritional needs from whole grain and fiber to lower sugar offerings. For more information about Post Foods, visit www.PostFoods.com.

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Post introduces new Post Shredded Wheat Crunch cereal

1 Diets rich in whole grain foods and other plant foods, and low in saturated fat and cholesterol, may reduce the risk of heart disease.
2 Nutritionists recommend eating three or more servings of whole grain food per day (about 16g whole grain per serving or at least 48g per day).

Contact:
Amy Grosheider
Hunter PR
[email protected]
212.679.6600 ex. 313