NEW STUDY FROM MARY KAY AND LOVEISRESPECT SHOWS TEENS STAY TOO LONG IN ABUSIVE DATING RELATIONSHIPS

More than 500 young men and women nationwide anonymously shared their stories with these key findings:

• 57 percent of those surveyed have been concerned about their relationship for more than six months.
• 73 percent reported emotional abuse followed by physical abuse at 29 percent, sexual abuse at 22 percent and digital abuse at 19 percent.
• 40 percent hadn’t talked to anyone about abusive behavior in their relationship.
• Young adults ages 18-24 represented 40 percent of respondents followed by teens ages 13-17 at 26 percent. 
• Young women responded to the survey at a rate of 2.5 times that of young men.

The 2014 survey is the latest part of Mary Kay’s “Don’t Look Away” campaign which works to educate the public on recognizing the signs of an abusive relationship, how to take action and to raise awareness of support services.

“Once again the annual Mary Kay Truth About Abuse Survey, unveiled meaningful and insightful data on the alarming trends of violence against women in our country. But perhaps more importantly, this year’s survey shines a new light on what’s really happening among our youth in their relationships,” said Crayton Webb, Vice President of Corporate Communications and Corporate Social Responsibility for Mary Kay Inc. “It’s extremely alarming to learn that 73 percent of teens and young adults have experienced emotional abuse in a relationship and most are waiting six months or more to seek help or support. We need to prevent and ultimately end dating abuse by making sure young people know where and how they can get help before relationships become unhealthy and potentially violent.”

To empower youth and young adults, Mary Kay is the lead sponsor of the nation’s first-ever text-based helpline operated by loveisrespect. By simply texting ‘loveis’ to 22522, teens and young adults are safely and discretely connected to trained peer advocates who provide support, safety tips and referrals for their own relationships or a friend’s.

“The stories we heard through the Mary Kay Truth About Abuse Survey were powerful – from ‘I need help getting away from him’ to ‘I feel isolated’ to ‘I didn’t have anyone else to talk to’ and so many more,” said Brian Pinero, Director of Digital Services for the National Domestic Violence Hotline and loveisrespect. “To understand when and how teens and young adults reach out for help and what type of abuse is most prevalent in this day and age are important tools in providing the right resources to help more people build healthy relationships.”

About Mary Kay
Irresistible products. Positive community impact. Rewarding opportunity. For 50 years, Mary Kay has offered it all. With 3 million Mary Kay Independent Beauty Consultants and $3.5 billion in global annual wholesale sales, Mary Kay is a top beauty brand and direct seller in more than 35 markets around the world. Discover what you love by connecting with a Mary Kay Independent Beauty Consultant in your area at marykay.com.

About loveisrespect.org
Loveisrespect.org is the ultimate source of support, tools and services to help young people prevent and end dating abuse, inspiring them to create a culture of healthy relationships.  The 24/7 chat, text and phone crisis services and vast library of information provide young people with  options, answers and support every hour of every day.  Break the Cycle and the National Dating Abuse Helpline designed the program specifically for young people, emphasizing confidentiality and trust to ensure teens nationwide feel safe and supported – online and off.  Find out more at www.loveisrespect.org.

###