TURTLE POWER!

“We are grateful to have received such prestigious recognition for our innovative line-up this holiday season,” said Karl Aaronian, Senior Vice President of Marketing, Playmates Toys. “The toys make the perfect gift for Turtles’ fans of all ages, allowing them to enjoy a unique and imaginative Ninja play experience that brings their favorite characters from Nickelodeon’s hit CG-animated show to life.”

The complete list of awards includes:

Kids’ favorite heroes in a half shell come to life with the new award-winning 11’ Interactive Talking Turtles. Named to the Toy Insider’s Hot 20 for 2014, RetailMeNot.com’s 2014 Top Toys, Amazon.com’s 2014 Holiday Hot Toy List and TTPM’s 2014 Most Wanted list, these Turtles can talk to one another. Each Turtle knows when one of his brothers is talking and can even provide his own unique responses. When all four of the Turtles are together, kids can listen as their personalities come to life!

Playmates Toys’ all-new PreSchool line, Half Shell Heroes, picked up several awards. The Secret Sewer HQ Playset received the National Parenting Center’s Seal of Approval. The playset comes complete with Mikey and Splinter figures, an exclusive T-Rawket vehicle, and is packed with exciting Ninja action features and phrases allowing little ones to engage in endless, imaginative play. The Half Shell Heroes Mega Mutant Leonardo was named a Silver winner from the National Parenting Publication Awards (NAPPA) and was honored on TTPM’s 2014 Most Wanted list. With Mega Mutant Leonardo, preschoolers can practice their training with the leader of the Ninja Turtles, as they hear his phrases, and control his ninja kicks and chops.

The award-winning Stretch N Shout figuresstand 8” tall, are stylized with an oversized head, arms and legs and feature stretchable arms that as kids stretch farther and farther apart, they hear the pitch of the Turtles’ voice get higher and higher. Stretch N Shout Leonardo was included in the “Fabulous 15” on the Toys“R”Us Holiday Hot Toy List and Stretch N Shout Raphael was honored on TTPM’s 2014 Most Wanted list.

Playmates Toys has also received honors for its product line inspired by Paramount Pictures and Nickelodeon Movies’ summer blockbuster film, Teenage Mutant Ninja Turtles. The Combat Warrior Deluxe Figures were named a People’s Play Award winner from TTPM. Additionally, the Toy Industry Association named the Movie Action Figures a finalist for the prestigious 2015 Toy of the Year Awards (TOTY).

Named to Target’s Top Toy List and Savvy Auntie’s Coolest Toy Awards, the Secret Sewer Lair Playset is theultimate playset for Teenage Mutant Ninja Turtle fans. It stands 42 inches tall and resembles the Sewer Lair that is home to the Turtles in the TV show, featuring more than 20 different Ninja action figures.

About Playmates Toys
With a history of over 40 years, Playmates Toys is today among the most well-respected and innovative marketing and distribution companies in the global toy industry with a proven history in the creation of imaginative products as well as the development and management of profitable, long-term brand franchises. Key brands include TEENAGE MUTANT NINJA TURTLES, HEARTS FOR HEARTS GIRLS and WATERBABIES. From its offices in Hong Kong and California, Playmates designs, develops, markets and distributes its products in over 60 countries worldwide. For more information, visit http://www.playmatestoys.com or http://facebook.com/playmatestoys

About Nickelodeon
Nickelodeon, now in its 33^rd year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon’s U.S. television network is seen in 100 million households and has been the number-one-rated basic cable network for 18 consecutive years. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIAB)

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